effective

Some of the many new features that can help you to make your campaigns more effective are summarised below:

• rotate template messages
• randomly mix template subject lines with template messages
• re-direct supporters living in specific geographic areas to different campaigns
• display specific template messages for supporters living in specific constituencies
• automatically insert dynamic content into template messages that is unique to each supporter
• display your own biographical data for politicians or other decision-makers
• set up 'email a friend' campaigns (HTML or plain text)
• set up surveys, petitions, and 'sign up' campaigns
• pre-populate supporter data in forms when they click through from an email
• give supporters a second chance to opt-in once they have taken part in your campaign
• customise 'thank you' emails sent to supporters that take part in your campaigns (HTML or plain text)
• include attachments with the messages sent to email campaign targets