Graham's blog

building a community

On October 13th in London we hosted our very first AO Community Conference bringing together about 100 people that use our software products.  We also had a good turn out from organisations that just wanted to learn more about e-campaigning but didn't know much about Advocacy Online.  All 12 sessions offered content that was specific to Advocacy Online and general 'best practice' so there was something for everyone!

eCampaigning Review 2009

Tomorrow is the release of the 2009 eCampaigning Review which Advocacy Online has been pleased to support this year.  This amazing research project includes benchmark data based on over 2 million 'campaigner / actions' by the supporters of over 50 organisations in the UK, Canada, and several other countries.  The project also includes two additional research projects:  a survey, and an e-action review.  I will be posting more tomorrow after the formal release of the data, so stay tuned.  There are some very interesting outcomes!

European election activity

EULAR (the european league against rheumatism) is a federation of national arthritis (rheumatism) groups from across Europe. They asked us if we could help them to implement a campaigning strategy during the European elections currently underway.

how long does it take to win?

Yesterday's news included some coverage of a ban on seal products voted in by the European Parliament.  This is a campaign that we are familiar with, in part because each year a number of organizations that use our software launch campaigns around this issue at the start of the seal hunt.  Our email volumes go up!  This year, the Canadian Senator that sponsored a bill to outlaw the seal hunt received over 500,000 eamils of support.  One of our clients in the UK generated over 100,000 emails to UK MEPs alone.

The EU vote was truly remarkable for a few reasons.

getting started in the US

Last week's NTC in San Francisco was the first opportunity for us to show our software to prospective clients in the United States.  The NTC generated a list of 42 nonprofits looking for a demo of our products, and there seemed to be a lot of enthusiasm for more options in the eCRM marketplace.

30,000 feet above sea level

I'm writing this entry 30,000 feet above sea level on a Virgin America flight to San Francisco.   Amazing that I can get wifi access on a plane for $12.95 for the entire 5 hour flight!  The speed is really good.

why do people unsubscribe?

How many of you subscribe to an excessive number of e-newsletters and lists that you never have time to read?  Yeah, me too.

a degree in political campaigning?

City University London has created a new graduate course in political campaigning.  Writing as someone that worked as a political hack for 3 years, the idea of a university degree in political campaigning sounds a little formal.  Surely the real learning in this profession is still outside a classroom?

alerts versus newsletter

At a recent speech in London, Thomas Gensemer, the man behind Barak Obama's online election campaign said that e-newsletters are a 'waste of time and effort' when compared with the effectiveness of shorter email 'alerts'. 

We have dozens of clients that publish e-newsletters.  Writing, formatting and distributing e-newsletters is a lot of work, so the idea that you can replace an e-newsletter with simpler alerts may be welcome news to many!  

e-campaigning and the economy

I came across some data from the most recent Charity Forecast Survey conducted by the National Council of Voluntary Organisations (NCVO) in the UK. 

"Four out of 10 charity leaders expect to increase their campaigning and service provision despite gloomy predictions about the impact of the economic crisis, a survey has suggested.

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